The Top Ten Things You Should Look for in a REALTOR®

Buyer's Agent? Seller's Agent? REALTOR®? Broker?
Deciphering the code can be tricky when choosing the real
estate professional that is right for you and your family. Try
this handy checklist for picking the perfect person or team:
1. Are they market savvy? Our market is in a constant state of
change, so the real estate professional you choose should be
knowledgeable, e􀃱cient and proactive about staying ahead of
the learning curve.
2. Do they data-mine for buyers/sellers? Tapping into
technology is a must for agents who understand that targetmarketing
to those buyers most likely to purchase your home
or to zero in on the homes you are most interested in buying.
3. What is their detailed marketing plan? In today's
constantly shifting market, busy professionals leave nothing to
chance or questions unanswered for their clients. With a
timetested plan of action, and a clearly de􀃯ned marketing
system, you'll feel more con􀃯dent in their ability to achieve
the results you desire.
4. Are they full or part time? It is important to know up front
whether the real estate agent you are speaking to is fully
engaged in the listing and selling of homes and all that the
profession entails, or if this is a part-time focus for them.
5. Are they using advanced technology tools? Ours is a
di􀃮erent world these days and the tools of the trade have
changed to meet the times. Ask your potential real estate agent
what high-tech tools they use to ensure that your home has the
most exposure and the best services available.Buyer's Agent? Seller's Agent? REALTOR®? Broker?
6. Do they have a network of professionals you can count
on? There is a lot to be said for team players in this business.
Choosing an agent who is well connected in all aspects of the
industry makes them an all-around great resource. That way
whatever your real estate need, from buying and selling, to
home improvement specialist or landscaper, they've got you
covered!
7. What is their experience level? This is an important factor
to weigh. While some agents can o􀃮er a long "time" in the
business – they may or may not have the "experience"
necessary to get the job done. Whether an agent is new or a
seasoned veteran, look for enthusiasm, commitment,
knowledge and a person who is willing to go the extra mile.
8. What is their system for staying in touch?
Communication is a vital component in the sales process.
Make sure the real estate agent you choose takes the time to
establish a time and method for keeping you in the loop every
step of the way! That way, you are always informed and
everyone can avoid unwanted "surprises."
9. What is their list-to-sale ratio? There's a very real
di􀃮erence between listing and closing. Ask for a track record
so that you can determine how e􀃮ective your agent is at
getting sales closed.
10. Do they have references? Most great agents are happy to
share their referral information with you. In fact, top agents
generate most of their business from their referral base. They
consider and treat their clients as the VIPs they are. Ask if they
can provide you with a list of names and phone numbers. It's
your right!
When it's all said and done – it really comes down to trust.
Choosing a real estate professional is no exact science, to be
sure. What's important is that you feel comfortable with them
as a person, and as a professional. Add to that a comprehensive
marketing plan and a set time to communicate and you have
the foundation for a great working relationship. Know that
making sure you have a resource you can count on and an
advocate you can trust is my top priority.
Call me anytime. I'm here to help!